Presidents Council
Brand Engagement and Marketing Attribution
The Challenge: 100-year old brand needed to engage existing and attract new / younger customers.
KPI: Brand Engagement
Annual Shareholders Meeting
The Challenge: Large private equity firm needs to extend their brand showcasing cause-based investments within their accretive shareholder value focus.
KPI: Participation Rates
Industry Leadership Council
The Challenge: Global professional services firm needs to effectively connect disparate clients, partners, and industry experts.
KPI: Sentiment Analysis